According to the US Small Business Administration, about half of all small businesses begin in the home. Home-based businesses are a great way to be your own boss or try out a passion project as an income-generating venture. Alternatively, you may be unemployed and looking for a way to make a living. Regardless, we provide…
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Restaurant Marketing: The Ultimate Guide
Restaurant marketing refers to the tactics restaurant businesses use to bring in business—make customers aware of your brand, attract new customers, and retain repeat customers. There are many strategies you can employ to market a restaurant, both online and offline. You can handle many restaurant marketing tasks yourself, costing you only your time. However, most…
16 Strategies and Tools to Improve Employee Experience
Finding, hiring, and training new employees is a difficult and expensive process. The most important thing you can do to retain top talent is to provide an excellent employee experience that includes good pay, strong communication, opportunities for improvement, and a healthy work-life balance. Employee experience encompasses everything that happens to an employee during their…
Top 10 Reasons Why Real Estate Agents Fail (+ Tips to Overcome Them)
The Bureau of Labor Statistics shows that the real estate failure rate is between 43% and 54%. However, common statistics state that 87% of real estate agents fail within five years. Regardless, that means about half or more of real estate agents who enter the industry fail, which is a very high number of people….
18 Crucial Real Estate Math Questions for Agents & Investors
Navigating a successful real estate career requires a solid grasp of specific mathematical equations. This knowledge is crucial for seasoned agents working with clients, new agents studying for their licensing exams, and investors aiming to make wise decisions. These math equations form the backbone of effective property evaluation, financial analysis, and transaction management to be…
15 Small Business Branding Examples (+ Why They Work)
Branding is crucial to growing your business in today’s ultra-competitive, digital-first world. Your audience won’t likely remember your business by its name alone. They’ll likely recognize it by its logo, its colors, or even its tagline. Think about it: what comes into your mind when you think of golden arches in an “M” shape? McDonald’s…
11 Benefits of Customer Relationship Management (CRM) Systems
A customer relationship management (CRM) system provides organizations with centralized business data they can use to get insights and forecast future revenue. Businesses can also use it to optimize their processes to make their teams more productive and efficient. Plus, CRMs help businesses build targeted marketing campaigns and respond faster to customers. Find out more…
15 Professional Development Goal Ideas to Help Your Employees
Professional development goals are short-term and long-term objectives that help your employee develop the skills, knowledge, and talents needed to advance in their current or future career. Concrete actionable tasks, like taking a course, are ideal development goal ideas. However, a nebulous goal, like learning to defend one’s position without getting angry, is also feasible—as…